EUPHORIA – Half Magic
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A limited-edition makeup collection created by
Donni Davy, head makeup artist for HBO®'s Euphoria
EXPLORE THE COLLECTION
Official HBO Licensed Product. ©2026 Home Box Office, Inc. All rights reserved. HBO and related trademarks are the property of Home Box Office, Inc. Euphoria® is used under license from Calvin Klein Cosmetic Corporation
This collection was created as a love note to #EUPHORIAMAKEUP fans. And it was created to make you FEEL. Feel like you can do anything, be anything.
I created Half Magic Beauty to celebrate individuality, fierceness, weirdness and everything in between.
the collection
ADD TO CART](/content/products/the-euphoria-eyeshadow-palette-euphoria-collection-limited-edition/index.html)
EUPHORIA X HALF MAGIC EYESHADOW PALETTE
$59.00
ADD TO CART](/content/products/euphoria-x-half-magic-glitterpuck-pressed-fairy-dust-eyes-face-body-feel-something/index.html)
EUPHORIA X HALF MAGIC GLITTERPUCK PRESSED FAIRY DUST
$34.00
ADD TO CART](/content/products/euphoria-x-half-magic-glitterpill/index.html)
EUPHORIA X HALF MAGIC GLITTERPILL
$27.00
ADD TO CART](/content/products/euphoria-halfmagic-lip-plush/index.html)
EUPHORIA X HALF MAGIC B*TCH UR MY SOULMATE EXTRA PLUSH LIP GLOSS
$24.00
ADD TO CART](/content/products/euphoria-halfmagic-beam-trap/index.html)
EUPHORIA X HALF MAGIC BEAM TRAP
$26.00
ADD TO CART](/content/products/magic-flik-euphoria-collection-maddys-secret-weapon-1-limited-edition/index.html)
EUPHORIA X HALF MAGIC MAGIC FLIK
$26.00
ADD TO CART](/content/products/flik-eraser-euphoria-collection-maddys-secret-weapon-2-limited-edition/index.html)
EUPHORIA X HALF MAGIC FLIK ERASER
$26.00
ADD TO CART](/content/products/wing-magician-stencil-euphoria-collection-limited-edition/index.html)
EUPHORIA X HALF MAGIC WING MAGICIAN STENCIL
$14.00
ADD TO CART](/content/products/euphoria-half-magic-face-gems/index.html)
EUPHORIA X HALF MAGIC FACE GEMS
$15.50
ADD TO CART](/content/products/euphoria-x-half-magic-collection/index.html)
EUPHORIA X HALF MAGIC COLLECTION
$225.00
the collection
ADD TO CART](/content/products/the-euphoria-eyeshadow-palette-euphoria-collection-limited-edition/index.html)
EUPHORIA X HALF MAGIC EYESHADOW PALETTE
$59.00
ADD TO CART](/content/products/euphoria-x-half-magic-glitterpuck-pressed-fairy-dust-eyes-face-body-feel-something/index.html)
EUPHORIA X HALF MAGIC GLITTERPUCK PRESSED FAIRY DUST
$34.00
ADD TO CART](/content/products/euphoria-x-half-magic-glitterpill/index.html)
EUPHORIA X HALF MAGIC GLITTERPILL
$27.00
ADD TO CART](/content/products/magic-flik-euphoria-collection-maddys-secret-weapon-1-limited-edition/index.html)
EUPHORIA X HALF MAGIC MAGIC FLIK
$26.00
ADD TO CART](/content/products/flik-eraser-euphoria-collection-maddys-secret-weapon-2-limited-edition/index.html)
EUPHORIA X HALF MAGIC FLIK ERASER
$26.00
ADD TO CART](/content/products/wing-magician-stencil-euphoria-collection-limited-edition/index.html)
EUPHORIA X HALF MAGIC WING MAGICIAN STENCIL
$14.00
ADD TO CART](/content/products/euphoria-halfmagic-beam-trap/index.html)
EUPHORIA X HALF MAGIC BEAM TRAP
$26.00
ADD TO CART](/content/products/euphoria-halfmagic-lip-plush/index.html)
EUPHORIA X HALF MAGIC B*TCH UR MY SOULMATE EXTRA PLUSH LIP GLOSS
$24.00
ADD TO CART](/content/products/euphoria-half-magic-face-gems/index.html)
EUPHORIA X HALF MAGIC FACE GEMS
$15.50
ADD TO CART](/content/products/euphoria-x-half-magic-collection/index.html)
EUPHORIA X HALF MAGIC COLLECTION
$225.00
#EUPHORIAMAKEUP
You BELONG HERE
@noopur_makeup
@josalynandromeda
@kdawg_123
“This look unlocked something in me.
I’ve never felt more myself.”
- ALLIE B.
FEEL Everything
The Looks. The Feeling. The Magic.
the Euphoria x Half Magic Beauty Collection.
The Looks. The Feeling. The Magic.
the Euphoria x Half Magic Beauty Collection.
HELP
COMPANY
KEEP THE MAGIC COMING
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By submitting this form, you consent to receive informational (e.g., order updates) and/or marketing texts (e.g., cart reminders) from HALF MAGIC including texts sent by autodialer. Consent is not a condition of purchase. Msg & data rates may apply. Msg frequency varies. Unsubscribe at any time by replying STOP or clicking the unsubscribe link (where available). Privacy Policy & Terms.
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